Automobilist, in cooperation with Scuderia Ferrari and Keep Fighting Foundation, has created a series of design posters to capture one of the most historic moments of Formula 1 history, and Michael Schumacher’s favourite and most crucial victory: his title-clinching win at Japanese GP with his Ferrari F1-2000.
This Unique & Limited poster, strictly limited to 500 examples, celebrates this extraordinary accomplishment while honoring Michael Schumacher’s 50th birthday. It shows a tense scenario foreign to current F1: a pit-stop with refueling. The extraordinary top-down view allows to the beholder to enjoy the pit-lane theatre in all its frantic yet methodical beauty, studying the role of each pit crew member. Together, the mechanics work like an orchestra, synchronised to support Michael Schumacher’s road to victory in Suzuka.
It took our team of specialist artists, technicians and designers several months to complete. By using our signature state-of-the-art techniques of composing 3D models and digital photography – and for the first time 3D scanning – we created an image of perfect quality with awe-inspiring detail.
BEHIND THE SCENE
How it's done
Every image we create is based on a real-life historical event, so to assure accuracy, we put in long hours of research to piece together every little detail.
Once the concept is established, we set to work creating a 3D model using CGI. Studying every piece of reference material available, our artists essentially build a car from scratch, slowly constructing layer upon layer of detail – even down to the correct number of coats of paint.
We use offset lithography printing technology to consistently achieve high-quality image reproduction. The image data goes straight from our ultra-high-resolution digital files to the printing plates for a clean, precise print.
Paper density is measured in grams per square metre. After extensive testing we have decided this density is the ideal value for our artworks.
Wherever you are in the world, we will deliver to you. We have developed robust packaging to make sure you purchase arrives safely no matter how far it has to travel.